Today we sent out another eventRFP-related email announcement, and one of the things we talked about was this dawning realization we’ve had that a lot of dominant and up-and-coming industry players don’t have DMCs’ best interests at heart. It’s not so much that they’re trying to put them out of business, but they’re content to squeeze them and squeeze them until they’re put in a purely subservient position. And to add insult to injury, they’re often made out to be the bad guy.
DMCs are out there doing the heavy lifting, and in a lot of cases, taking on much of the risk. But with the commissions and “overrides” and preferred pricing, DMCs have to jack up their prices to be able to make any money, and then, while all the intermediaries are pocketing their share, DMCs are branded as being “too expensive.”
We think that technology is enabling us to shift the balance of power, and that along with that, DMCs are in a irreplaceable position, so their influence is destined to ascend. With eventRFP, we’re placing a big bet on that happening. The roulette wheel is spinning, and it’s going to spin for a couple of years as technologies and markets work themselves out. We’ve taken all our chips and put them on the DMC space. If you’re wondering why we’ve placed such a big bet, take a closer look at eventRFP.[/fusion_builder_column][/fusion_builder_row][/fusion_builder_container]